Business Model Generation, provides and incredibly powerful and concise tool for Entrepreneurs who want to start a successful and stable business or for business that want to evaluate and improve their existing business. The beginning of the book describes what a Business Model Canvas is and instructs readers on how use it. The Business Model Canvas is targeted mainly at entrepreneurs and is a diagram that is divided into nine different categories that the entrepreneur fills out with specific elements about the business plan.
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| Business Model Canvas in it's graphic form |
The Business Model Canvas categories include:
- Customer Segments
- Value Propositions
- Channels
- Customer Relationships
- Revenue Streams
- Key Resources
- Key Activities
- Key Partnerships
- Cost Structure
All of these categories create for a concise plan and way of approaching evaluating a business plan, all while having very clear and explicit explanations as to subcategories, characteristics, and different points of views.
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| The Business Model Canvas in it's useable form |
Why is it so effective and what does each of the nine terms actually mean in terms of building a business or making it better? Why do you believe that this specific model would work so well when designing your own business model? If you were to become an entrepreneur and start looking into creating a business, would you use this canvas for a base line on how to get started?
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Why do you think this business plan is so much more effective than others and do you think that it is applicable to all types of businesses or just some ?
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